Staco Energy Hires New Communications Coordinator / Sales Analyst - Libby Seder

TO: All Staco Energy Products Co. Employees
FROM: Jeff Hoffman
DATE: 12/02/13
SUBJECT: Organizational Announcement


I am pleased to announce the hiring of Libby Seder as our new Communications Coordinator/Sales Analyst effective December 2, 2013.
Libby will be reporting to me at this time and will be based at our Byers Road location in Miamisburg. She is a graduate of the University of Dayton with a major in Communications and Public Relations. She previously worked at Garrigan’s in a sales function but she also handled their business communications and webpage administration. Libby also has experience in promotions and website design while as an intern at WBDT-TV, Dayton.
Libby’s role will be to administer and make design changes to our webpage to make it more effective. There will be a transition period as we bring this responsibility in-house. Additionally Libby will be in charge of working directly with all trade publications as we bring this responsibility in-house as well to increase our brand awareness in specific segments in the marketplace.
The other major responsibility for Libby will be to be track our sales performance which will be in many different forms and to take over the monthly forecasting that Paul Heiligenberg does today. Again there will be a transition period for this but the plan is to have that all complete by the end of February, 2014.
All marketing studies, assessments and strategies will continue to be handled by Jim Jones, Paul Heiligenberg, Rich Zuccaro and myself.
Please join me in welcoming Libby to the Staco team.


Jeff Hoffman